Combining Creativity, Strategy, and media Expertise
Leadership
Meet the Team behind Long Tail Agency
DON BROWN - CEO/Co-Founder
Don Brown is a natural born creative, with a passion for solving big problems and creating opportunities. Born in Los Angeles and raised between Bermuda and Michigan, he attended Howard University before embarking on a career in advertising in 2013.
The consummate entrepreneur, Don created the first mobile app for Black emojis alongside his brother in 2014. During this period he also cut his teeth by working on social strategy for some of the World's biggest ad agencies including TBWA/Chiat Day, Resolution Media and more.
After reconnecting with Dean (his college friend) to scale the Blavity Inc. audience, Don founded The Long Tail Agency in 2020. He’s a hyper passionate music fan, travel enthusiast, and was featured in a viral episode on season 14 of “Shark Tank”
DEAN WATKINS - COO/Co-founder
Dean Watkins is a marketing leader with 15 years of experience and seven years of team management responsibilities. As CMO and Co-founder of The Longtail Agency, he oversees the development and implementation of full-funnel marketing strategies across websites, search engines, email, social media, and content syndicators.
Prior to joining The Longtail Agency, Dean worked as a digital marketing media manager for USA Today, Yahoo, and Blavity, where he gained valuable experience in creating and managing partnerships. He also possesses international experience working with markets in the Caribbean and Europe.
Many of Dean's teammates, both past and present, describe him as a colleague who brings a thoughtful perspective, a blend of creative insight and digital analysis, and a strong passion for achieving results.
MAYA CARR- DIRECTOR OF CLIENT COMMUNICATIONS
Maya Carr helps growing and world-class companies sustain and scale their market presence while managing their operational and scope of work efficiencies. Through her experience as Marketing Manager at AfroTech, Brand Strategist at Snapchat , and Lead Twitter Producer at Viacom CBS (BET),she has developed the necessary industry knowledge and skills to find solutions while meeting, managing and exceeding needs and expectations.
At The Long Tail Agency, we've curated a powerhouse team of over 30 seasoned professionals, ranging from writers and designers to photographers, videographers, social media strategists, and media buyers. Our unique strength lies in our ability to bring together this exceptional collective expertise, creating a marketing dream team that rivals the Avengers. With their combined talents, we deliver unparalleled excellence and innovation to every project, ensuring our clients benefit from the very best in the industry.